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Digital Marketing 101 for Entrepreneurs and Freelancers
This beginner-friendly course empowers entrepreneurs and freelancers with essential digital marketing skills to promote their businesses effectively online. Learn the fundamentals of online marketing channels, social media strategies, SEO basics, content marketing, and analytics to grow your brand and reach your ideal customers.
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What You’ll Learn?
Foundations and channels of digital marketing
Social media strategies tailored to your business
SEO basics to boost online visibility
Effective content creation and distribution
How to measure marketing performance and improve ROI
Course Syllabus
Topic 1: Introduction to Digital Marketing
2 Lessons1 Quiz
Topic 2: Social Media Marketing Essentials
2 Lessons1 Quiz
Topic 3: Basics of Search Engine Optimization (SEO)
2 Lessons1 Quiz
Topic 4: Content Marketing Strategies
2 Lessons1 Quiz
Topic 5: Measuring and Analyzing Marketing Performance
2 Lessons1 Quiz
Certification
Choose from a list of project topics or create your own project idea that incorporates all skills learned (e.g., a mini-banking system, personal expense tracker, or inventory manager).
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